INSTALACE BMW / INSTALLATION FOR BMW
ŠTIŘÍN
2010 / 02

Návrh presentace nového BMW řady 5 Sedan do prostoru Salmova sálu na Zámku Štiřín. Prezentace vozu jako výstava.

An installation located in the Salm Hall of Štiřín Castle for presenting the new generation of the BMW 5 series Sedan. Instead of a mere car presentation with typical advertising, the beholder finds an exhibition that guides him or her towards the vehicle through a series of pictures which underline the more abstract values of design and technology in the Sedan.